LAKE BUENA VISTA, Fla., July 24, 2012 -- Video service providers are increasingly turning to Digital Adware for their new modular ad insertion platform, AdSync. Launched last year, AdSync presents small and mid-sized video providers with an affordable digital ad insertion solution, allowing them to maximize profitability from local ad sales.
"The ability to insert ads into digital cable and IPTV platforms has always been available, but the cost of the equipment and licensing fees required has put it out of reach for many smaller carriers," said Brian Stuart, President of Digital Adware. "AdSync is not only priced considerably lower than products of its kind, but it also facilitates splicing and multiplexing functions, eliminating an array of licensing fees, offering a true one box solution."[Continue reading →]